Graeme Campbell at High Snobiety interviewed CEO Steve Gunn in today's article titled "How the Ordinary Blundstone 500 Became Fashion’s Coolest Boot."
Starting off with how it made its move from Australian laborers to trendy neighborhoods such as New York’s SoHo, Berlin’s Kreuzberg, and London’s Shoreditch, fashion combined with comfort and durability seems to be the right mix historically as well as for today, with a wider audience discovering Blundstone.
The interview looks at how these classic Chelsea Boots became popular with a young audience, and 50 years of the Blundstone 500 boots in particular. In fact "Whatever the 500 is paired with, it adds a hint of ruggedness and classic style that, in my opinion, can only enhance the overall outfit."
Read the full interview at https://www.highsnobiety.com/p/blundstone-500-ceo-interview/